特别关注

  9工商银行推进信用卡业务数字化转型升级 /王都富

  16改革创新迎接零售银行的春天——农业银行信用卡数字化运营创新探索 /卢河英

  20科技驱动转型升级民生信用卡驶入数字化运营快车道 /谭少慧

  24信用卡资产保全业务数字化运营 /孙 娟 王 平

  28平安银行信用卡：数字化运营实现管理效能蜕变 /郑 妮

  31兴业银行：加快数字化转型，提升信用卡运营能力 /彭惠新

热点

  34“服务始于初心，品牌凝聚价值”——工商银行全力推进“第一个人金融银行”战略品牌体系建设

/陈 萌

专栏

  38 5G将如何重塑金融业 /薛洪言

      41中国金融科技应差异化布局东盟 /马近朱

信用卡运营

  43后疫情时期消费复苏洞察及对信用卡行业的经营启示 /严 旭 孙易宇

  53数据驱动下信用卡业务智能化决策探讨 /王方春

个人金融

  59基于ETC营销的商业银行线上线下获客转化效率与提升对策研究 /孙尤嘉

  69“非接触”服务带来的营销模式变革 /刘 丰 赵会玉

法律事务

  74浅析互联网仲裁在信用卡业务中的应用 /肖 旺

文化漫谈

  79光大银行医保卡历史考 /张震天

  84新书推荐

乐享时光

  86醉美青海 /吴 琼

财经要闻

  92国家统计局发布2020年上半年国民经济运行情况 等

行业资讯

  94工银信用卡为客户提供智能“非接触”服务 等

Special Report

  9 ICBC promotes digital transformation and upgrading of credit card business

  16 Innovative exploration of credit card digital operation of ABC

  20 The credit card business of Minsheng Bank enters the fast lane of digital operation based on technology-driven transformation and upgrading

  24 Digital operation of credit card asset preservation business

  28 Ping An Bank credit card：digital operation realizes the transformation of management efficiency

  31 Industrial Bank: accelerating the digital transformation and improving the ability of credit card operation

Hot Point

  34 ICBC fully promotes the construction of strategic brand system of “the first personal financial bank”

special column

  38 How 5G will reshape the financial industry？

      41 The differentiation strategy of China’s FinTech in ASEAN

Credit Card Operation

  43 Insights into the consumption recovery in post-epidemic period and its operating implications for thecredit card industry

  53 Discussion on intelligent decision making of credit card business driven by data

Personal Finance

  59 Research on the conversion efficiency and improvement countermeasures of online and offline customer acquisition of the commercial banks based on the ETC business marketing

  69 Marketing model revolution brought by “non-contact” service

Legal Affairs

  74 Analysis on the application of internet arbitration in credit card business

Culture Essay

  79 The history of health insurance card of CEB 84 New books recommendation

Leisure Time

  86 Intoxicated with the beauty of Qinghai

Economic News

  92 The National Bureau of Statistics issued the report on the national economic performance in the first half of 2020,etc.

Industry News

  94ICBC credit card provides customers with intelligent “non-contact” service,etc.